Golf Pride Looks To Continue Its Major Success Story

SOUTHERN PINES, N.C.…Golf Pride, a division of diversified industrial manufacturer Eaton, continues to be the unquestioned grip of choice for the world’s best golfers, heading into the 143rd Open at Muirfield. Consistent with Golf Pride’s leadership of the world professional tour grip counts, 82% of players at the 2013 Masters and 79% of the field at the 2013 U.S. Open entrusted their championship hopes to Golf Pride.

Golf Pride has held the honor of #1 grip on tour for many decades and its success rate in major championships is truly remarkable. In fact, statistics show that 8 out of the last 10 Masters and U.S. Open winners used Golf Pride grips, while 9 out of the last 10 winners of the Open Championship used the company’s grips. 7 out of the last 10 PGA Championship victors also relied on Golf Pride grips. When combined, Golf Pride’s grips account for 80% of all men’s Major Championship victories won in the last decade.

“We’re excited that the best players in the world continue to rely on Golf Pride when on golf’s biggest stages,” said Brandon Sowell, global sales and marketing manager for Eaton’s Golf Grip Division. “We’re particularly proud of the fact that we remain No. 1 on all major tours, because we are unique in the equipment world in that we do not pay players to use our products. Golf Pride invests extremely heavily in R&D and that translates into superior products, both in terms of quality and performance. That is why tour players elect to trust their games to Golf Pride.”

Eaton’s Golf Grip Division is the world’s largest manufacturer of golf grips, with manufacturing, sales and distribution facilities on five continents. The division’s Golf Pride brand is recognized globally as the number one choice in grips among tour and recreational players, competitive amateur golfers, club manufacturers and club repairmen. For more information, visit or visit us on Facebook.

Eaton is a diversified power management company providing energy-efficient solutions that help our customers effectively manage electrical, hydraulic and mechanical power. A global technology leader, Eaton acquired Cooper Industries plc in November 2012. The 2012 revenue of the combined companies was $21.8 billion on a pro forma basis. Eaton has approximately 103,000 employees and sells products to customers in more than 175 countries. For more information, visit


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