Golf Pride Brand Wins Grip Count at the 146th Open Championship

SOUTHERN PINES, N.C. … Eaton announced today that its Golf Pride Grips Division was the most used swing and putter grip brand played at the 146th Open Championship at Royal Birkdale Golf Club, in Southport, England.

The #1 Grip in Golf claimed 8 of the top 10 finishers. In all, 129 players competing at the season’s third major trusted their games to Golf Pride grips. Of the players who relied on Golf Pride, 43 played the brand’s flagship MCC family of grips.

“At the Open Championship, weather changes in an instant, so it’s important that players have confidence their grips will stand up in all conditions,” said Brandon Sowell, global sales and marketing director for Golf Pride. “At Golf Pride our #1 goal is ensuring that a player’s only connection to their club, the grip, provides superior technology to ensure confidence in every swing. We are extremely proud that the overwhelming majority of players chose Golf Pride, including the player who trusted our flagship MCC model while shooting the lowest round in major championship history with a blistering 62.”

Each week, Golf Pride is the leading grip played from tee-to-green on the PGA TOUR with an average of 80% of pros choosing Golf Pride swing grips in each event, without any paid endorsements.

For more information on Golf Pride’s entire 2017 product offering, visit http://www.golfpride.com.

Eaton’s Golf Pride Grips Division is the world’s largest manufacturer of golf grips, with manufacturing, sales and distribution facilities on six continents. The division’s Golf Pride brand is recognized globally as the number one choice in grips among TOUR and recreational players, competitive amateur golfers, club manufacturers and club repairmen. For more information, visit www.golfpride.com.

Eaton is a power management company with 2016 sales of $19.7 billion. Eaton provides energy-efficient solutions that help our customers effectively manage electrical, hydraulic and mechanical power more efficiently, safely and sustainably. Eaton has approximately 95,000 employees and sells products to customers in more than 175 countries. For more information, visit www.eaton.com.

PRODUCT IMAGES AND SAMPLES AVAILABLE TO MEDIA UPON REQUEST

To obtain product or photo samples, contact: Jared Kelowitz at jaredk@jdpr.com.

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For Release: Immediately
Contact: Lissa Bertalot